Senior Digital Merchandiser

As Rituals, our Digital Trading team is dedicated to creating an exceptional online shopping experience across our website and app. We’re looking for a Senior Digital Merchandiser with a commercial, data-driven mindset who blends strategic category management with hands-on digital merchandising to protect and grow commercial performance. You take ownership, love diving into the details, know everything about best-in-class merchandising, and move fast from data to action – always exploring new growth opportunities.

Key Responsibilities

In this role, you will:

• Own and execute a digital category strategy and define and report on KPIs.
• Drive commercial performance by turning KPI insights into fast trading/merchandising actions.
• Develop the merchandising strategy across key levers: sorting, ranking, search, recommendations, upsell, cross-sell and bundles.
• Make OOS-aware trading decisions to protect conversion and avoid customer dead ends when products go out of stock.
• Elevate the PDP strategy: content priorities, consistency and commercial storytelling
• Drive continuous optimization: turn data, customer insights and trends into A/B-tested improvements using CRO and merchandising tools.
• Own peak trading preparation and daily trading optimisation during the most important commercial periods of the year.
• Coordinate and/or lead commercial initiatives that drive business growth by defining clear business cases and requirements, and coordinating delivery with key stakeholders.
• Partner closely with Marketing, Content, Supply, Innoavation and Tech teams to ensure execution quality, alignment and timely delivery.

“At Rituals, Digital Merchandising goes beyond optimizing product placement – it’s about creating an inspiring experience that connects with our customers. If you thrive in a dynamic environment, are driven by data, and always on the hunt for growth opportunities, we can’t wait to see what you’ll bring!”
-- Michelle, Digital Trading Lead - Home, Body & Beauty --

• 5+ years of experience in digital merchandising / digital trading / digital category management in a fast-paced e-commerce environment, with ownership of onsite performance outcomes.
• Strong hands-on experience with merchandising tooling (e.g. Algolia or comparable), and confident working with data daily (e.g. GA4, Power BI or similar).
• Strong stakeholder management and communication skills in English (written and verbal).
• Commercial, detail-oriented mindset with a drive to spot growth opportunities, thrive during high peak commercial moments, and challenge the way things are done.

Location and Working Conditions 

At Rituals, we believe in the power of connection: with ourselves, each other, and the world around us. That is why we work 80% from the office (typically four days per week) and 20% from home. Together, we bring our brand philosophy to life by transforming everyday routines into meaningful moments. 

The next steps are

• Apply via our website (make sure you meet the requirements and tell us why you apply).
• Our recruiter will contact you within 10 working days.
• A first interview follows in our Central Head Office in Amsterdam.
• You do an online assessment.
• You have the second interview.
• In the event of a positive outcome, you will receive a proposal with the terms of employment.

At Rituals, we are committed to care for everyone and strive to create a diverse workplace where all employees belong and have equal opportunities to succeed. Read more about our commitment here https://careers.rituals.com/en-NL/work-with-heart-and-soul/diversity-and-inclusion/. We believe in the value of in-person collaboration and teamwork. Therefore, we work predominantly from the office.